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    Case Study

    Charnwood Living

    As a Leicester-based website design & digital marketing agency, we worked with the estate agency through the opening of their business to ensure a successful launch.

    Charnwood Living website shown on a tablet and phone

    Client

    Charnwood Living

    Industry

    Lettings Agents

    Services

    SEO

    The brief

    About Charnwood Living

    We helped the team by driving visitors to a high-quality website to help them create sales and provide the support and service they pride their business on. We worked with this locally based sales and lettings agent after achieving significant increases in website traffic, relevant visitors, and keyword positioning for their sister business, Igloo Living. We provided SEO services and website development based on their site, which was coded primarily in HTML.

    The Challenge

    • Locally based sales and lettings agents needed to increase website traffic and keyword rankings.

    • Existing website required content improvements, technical SEO updates, and better functionality.

    • Goal to create a user-friendly experience that supports sales and service delivery.

    Our Solution

    • Implemented thorough SEO services, including content creation, technical improvements, and website updates.

    • Updated the website with keyword-focused content, landing pages, and blog posts.

    • Improved website functionality to enhance the visitor experience and support search engine optimisation.

    • Ensured ongoing alignment with Google’s algorithms through continuous optimisation.

    Results & Impact

    The results

    By the numbers

    Charnwood Living in numbers

    15%

    Increase in CTR, improving click-through rates from search results

    10%

    Decrease in bounce rate, showing higher engagement from visitors

    160%

    Increase in keyword rankings, boosting visibility on search engines

    90%

    Increase in Domain Authority, strengthening overall online presence

    Next step

    Want results like these? Book an initial discovery call.

    Tell us about your business and goals, and our experienced team will show you where we can help.