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With 15+ years of experience in digital marketing and business strategy, Adam founded Rise By Digital to give growing businesses access to agency-level expertise - without the corporate red tape (or the usual agency waffle).
A Member of the Chartered Institute of Marketing (CIM) with a Level 6 qualification in Strategic Marketing, Adam combines academic rigour with real-world commercial instinct. He's involved with every client, shaping strategies that are clear, practical, and built to deliver.
From full-funnel campaigns to fixing stubborn Google Ads accounts, Adam leads from the front - and thrives on sharing his knowledge, turning complex problems into simple, actionable plans.
A self-confessed techie, he's always exploring new tools and innovations… which may explain the steady stream of Amazon deliveries. The office now features everything from jars and bowls to a suspiciously large supply of sugar, peanuts and around 150 cans of Coke.
Despite being labelled a "part-timer" (thanks to the occasional lunchtime haircut or gym dash), the numbers say otherwise - averaging 10.36 hours a day. Either he's not part-time… or just very efficient.
Matthew co-founded Rise By Digital, bringing decades of commercial experience and a talent for seeing the bigger picture - usually about three steps ahead of everyone else in the room. He's the one connecting business goals with marketing that actually works, cutting through the noise and focusing on what genuinely drives results (and politely ignoring anything that doesn't).
He oversees client relationships and operational strategy, making sure everything runs smoothly, makes sense, and delivers real value. Known for his straight-talking, no-nonsense approach, Matthew has a habit of simplifying the complicated - often in a way that makes you wonder why it ever seemed complex in the first place.
While others might get lost in the detail, Matthew keeps things grounded, focused, and moving in the right direction. Think of him as the calm voice of reason… just with a sharp eye for opportunity and zero tolerance for wasted time.
And although he's all about the bigger picture, there's a strong chance he's already solved the problem you've just started explaining - he's just waiting for the right moment to say it.
Ellie is the kind of strategist who thrives where data meets creativity, building smart, effective campaigns and growth strategies across SEO, PPC, paid social and content. With a wealth of knowledge and experience, she has a knack for turning complex data into clear, confident recommendations that actually make sense - and more importantly, deliver results.
She's meticulous when it comes to optimisation, always testing, refining and finding new ways to get more from every campaign. But what really sets Ellie apart is her ability to balance that analytical mindset with a brilliant sense of humour - she can genuinely make you laugh on even the darkest of days.
With 9 years at RBD, Ellie is well and truly part of the furniture - or maybe a house plant that's somehow still thriving. We're not entirely sure, but we know we'd be lost without her.
Fun fact: Ellie has also been learning to drive for roughly 300 years… at this point, we're starting to think she just enjoys the lessons.
David is a PPC specialist with deep expertise in paid search and paid social advertising. He actively manages an ad portfolio in excess of £2.5m annually across Google Ads, Microsoft Ads and Meta, consistently driving strong returns for clients across a range of industries. His approach is rooted in data - he's meticulous with bid strategies, audience segmentation and conversion tracking, always looking for the next optimisation that will move the needle. Beyond campaign management, David brings sharp strategic thinking to every brief, helping clients understand not just what's working but why. His calm, methodical style and commercial awareness make him a trusted partner for businesses looking to scale their paid media investment with confidence.
Ollie is the multi-channel engine of the team - specialising in PPC and SEO, and constantly moving (seriously, sitting still just isn't part of the job description). Give him a brief and he'll turn it into a performance-driven strategy that actually delivers, whether that's fine-tuning campaigns, uncovering search opportunities, or building out content that climbs the rankings and converts.
A big football fan, you'll often find him at a weekend game - although he brings just as much energy into the office. If optimisation required steps, Ollie would have smashed his daily target by 10am. We've never seen someone stand up, sit down, and lap the room quite so frequently in a single hour.
Beyond the data, he's also one of the nicest people you'll meet. Expect a regular "You alright?" - and not the throwaway kind, he genuinely means it. It's that mix of analytical thinking, relentless energy, and good nature that makes him such a valued part of the team and a go-to for clients.
But at this point… do we just get Ollie a standing desk and call it a day?
Naomi has an instinct for storytelling that makes brands feel human. Specialising in social media strategy and content creation, she goes beyond posting schedules and hashtags, digging into what makes a brand tick and bringing it to life in a way that resonates.
With a sharp eye for visual detail and a thoughtful approach to tone and messaging, Naomi helps clients build communities that are genuinely engaged rather than just passive scrollers.
She's reliably one of the first through the door each morning, and much happier getting the work done than talking about it.
While her content thrives, her track record with office plants is a work in progress. And then there's the box under her desk - always there, never explained. We've stopped asking questions.
Every great team has someone keeping spirits high - and at Rise By Digital, that responsibility sits firmly with Dotty. As the office's four-legged morale officer, she's an expert in well-timed tail wags, perfectly judged interruptions, and knowing exactly when someone needs a quick break (whether they asked for one or not).
A familiar face since the early days, Dotty has quietly attended more meetings than most of the team - contributing little to the agenda, but a lot to overall wellbeing. Her presence alone has been known to improve productivity… or at the very least, provide a very good excuse to step away from the screen for a minute.
Her official roles include Chief Treat Inspector, Head of Wellness, and Director of Unscheduled Walks. She also oversees quality control on all office snacks and maintains a strict "no one looks stressed for too long" policy.
And while she may spend a fair amount of time asleep, don't be fooled - Dotty is always on duty. Especially if there's food involved.
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Tell us what you need and we'll come back with an honest, no-obligation proposal.
“Adam and the team at Rise By Digital couldn’t do enough for you, always an A1 service. I would recommend them to anyone who is in need of any digital marketing.”
MLMark LesterChemDry Leicester
Google review
“By far and away the best SEO company we've worked with since we set up our business in 2004. Honest, hardworking and very quick to respond. Highly recommended.”
MWMelvyn WardAwards Driving School
Google review
“I have been working with Rise By Digital for a few months and I am very happy with how it is going. The customer service is excellent. I would highly recommend this company.”