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    Case Study

    Blueberry Products

    Blueberry Products is a playground and sports equipment provider based in the UK that specialises in disability-friendly playground equipment globally.

    Blueberry Products website shown on a tablet and phone

    Client

    Blueberry Products

    Industry

    Equipment Provider

    Services

    Social Media

    The brief

    About Blueberry Products

    Blueberry Products is a playground and sports equipment provider based in the UK that approached Rise By Digital to create and publish organic social media posts across Facebook and Instagram in order to both increase direct leads for the business alongside promote the disability-friendly equipment they manufacture for customers as far away as South America.

    The Challenge

    • Establish a strong and engaging social media presence across Facebook and Instagram.

    • Increase direct leads for Blueberry Products.

    • Promote disability-friendly playground and sports equipment to a global audience, including South America.

    • Ensure consistent monthly posting with content tailored to the target audience.

    Our Solution

    • Created and published organic posts with custom graphics aligned to the brand identity.

    • Used a scheduling dashboard (Loomly) for per-post approvals and to maintain consistency.

    • Tailored posts uniquely for each social media platform to optimise conversions.

    • Provided ongoing SEO support through keyword research, backlinking, and content optimisation.

    • Managed Google Ads campaigns to increase website traffic and lead conversions.

    • Produced monthly analytical reports to monitor performance and optimise the campaigns.

    Results & Impact

    The results

    By the numbers

    Blueberry Products in numbers

    60%

    Increase in engagement across social media posts

    20%

    Increase in followers, expanding the brand’s audience

    80%

    Increase in impressions, reaching a wider target market

    110%

    Increase in likes, strengthening social proof and brand visibility

    Next step

    Want results like these? Book an initial discovery call.

    Tell us about your business and goals, and our experienced team will show you where we can help.