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    Case Study

    Bodie Hodges Foundation

    Bodie Hodges Foundation is a UK-based charity that offer bereavement services for families bereaved of a child across Leicester, Leicestershire, and Rutland.

    Bodie Hodges Foundation website shown on a tablet and phone

    Client

    Bodie Hodges Foundation

    Industry

    Charity

    Services

    Website Design

    The brief

    About Bodie Hodges Foundation

    The Bodie Hodges Foundation’s team approached Rise By Digital with the requirement of a splendid new website to align with their business. We aligned our skills with their vision by designing an aesthetically appealing website that utilises an array of colours, making it incredibly engaging to users. They wanted a website that would be user-friendly, informative, and visually appealing, and would help them to reach out to more families and supporters.

    The Challenge

    • The existing website no longer reflected the warmth, compassion, and professionalism of the Bodie Hodges Foundation.

    • Navigation was unclear, making it difficult for families to find information or access key services.

    • The site lacked visual appeal and emotional connection, limiting engagement and support from visitors.

    • Donation and fundraising pathways were not optimised, reducing potential contributions from supporters.

    • The charity needed a more effective way to share real family stories and highlight the impact of their work.

    Our Solution

    • Designed and developed a vibrant, user-friendly website that aligned with the Foundation’s values and mission.

    • Incorporated an engaging colour palette featuring shades of blue, orange, and purple to convey positivity, energy, and warmth.

    • Ensured clear and intuitive navigation to help families easily access vital information and support services.

    • Added dedicated sections for family stories, allowing the Foundation to showcase the lives they’ve impacted and build emotional connection with visitors.

    • Streamlined the donation and fundraising process, making it simpler for users to contribute or get involved.

    • Combined efforts from our web development and design teams to create a seamless user journey that balances functionality and visual appeal.

    Results & Impact

    The results

    By the numbers

    Bodie Hodges Foundation in numbers

    160%

    Increase in click-through rate (CTR) through improved design and engagement

    50%

    Reduction in bounce rate, showing stronger visitor retention and interest

    50%

    Boost in search ranking, increasing online visibility and reach

    90%

    Increase in domain authority (DA), enhancing overall SEO performance

    A modern, compassionate website that effectively communicates the Foundation’s mission and makes it easier for families and supporters to connect, donate, and get involved.

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